5 Alternative Stores to Sell Your Apps

eCommerce
Developing an app takes time and money. When it's ready to launch, you want to do everything you can to ensure a solid return on your considerable investment. According to Fueled, more than 25 percent of apps on Apple's iOS platform earn over $5,000 per month, and on Android, 16 percent reach the same threshold. On Apple's store, you're competing with 1.5 million other apps, and with Google Play, over 1.6 million apps. Alternative app stores can give you more options. Some have better revenue plans, whilst others give access to a particular customer profile. With less competition, your app has the potential to become a big fish in a small pond. Diversifying beyond the two primary app stores also allows you to survive any hiccup in the big stores.…
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8 Great Presentation Tools for Entrepreneurs

8 Great Presentation Tools for Entrepreneurs

eCommerce
As an entrepreneur, it’s essential that you have excellent presentation skills. From giving presentations to potential investors and partners to presenting your product or service to potential customers, it’s important that you have a strong message, impressive visuals, and an easy to use platform. [author_more] The following tools will help you create dazzling presentations, regardless of the purpose or audience. 1. Animoto Animoto helps you make custom videos. Over 13 million people have used the platform to create videos for presentations, websites, and other marketing materials. Plans start at $8/month (paid annually). For a monthly fee, you can create an unlimited number of videos. Depending on your plan, you can choose from a huge selection of templates and add your own logo. 2. Sliderocket Sliderocket offers a creative new way…
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Snapchat is Growing Up: Everything You Need to Know About Snapchat’s Latest Update

Snapchat is Growing Up: Everything You Need to Know About Snapchat’s Latest Update

eCommerce
Snapchat is growing up pretty quickly. What started out as a way to share photos that self-destruct in 10 seconds, has evolved into one of the most complete and engaging communication platforms on the market today. On March 29, Snapchat unveiled a major overhaul of its chat platform, enabling a whole bunch of new multimedia options for users. For the first time, users can now make audio and video calls through the app, as well as choose from over 200 stickers to send in messages and simultaneously switch between calls and messaging. Snapchat’s new-found versatility will help it compete with other popular private messaging apps like We Chat, Kik, Telegram and Facebook-owned properties, WhatsApp, and Messenger. In this post, I’d love to dig into the Chat 2.0 update: how to…
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How Github Became Our Best Marketing Tool

How Github Became Our Best Marketing Tool

eCommerce
It all started with a ‘Hackweek.’ Hackweek is a creative week that all our team members get after they finish working on a project. During this week our developers spend time building projects that typically end up on Github. When we introduced Hackweeks about a year ago, we couldn’t even imagine what results this would bring. It turns out that giving away creative solutions for free can grow into a powerful marketing strategy. At least, this is how it worked out for our company. We published our first Hackweek project on Github in January 2015 – a library called Side Menu Animation for Android. As of today, it has earned 2,649 stars. [caption id="attachment_127534" align="aligncenter" width="400"]Our Side Menu animation for Android[/caption] After publishing the Side Menu Animation, we built more…
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The 3 ‘Non-Negotiables’ of Successful Product Design

The 3 ‘Non-Negotiables’ of Successful Product Design

eCommerce
Every successful product has them… does yours? Below we boil down the practice of product design into its 3 essential components. Useful, functional, and enjoyable. 1. Is it Useful? If we had to choose one of these three traits to be the most important, it would be this one. First and foremost, a product must be useful. If a product isn’t useful, everything else is irrelevant because nobody will need it. [caption id="attachment_127537" align="aligncenter" width="640"]Photo credit: "Wait Here Until You Are Useful." Matt Brown.Creative Commons[/caption] Obviously, usability and enjoyability are important as well… just not as important. In fact, a University of Michigan study not only confirmed this, it also put a number to it. Usefulness is 1.5 times as important as usability. So now that we know what the…
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Client Madness: 5 Freelance Horror Stories

Client Madness: 5 Freelance Horror Stories

eCommerce
Are you checking your calendar in confusion? Turning on the radio to see if they’re playing Monster Mash? Don’t worry, you’re not crazy, and Halloween hasn’t come early. Nevertheless, we’re running a bone-chilling, goose-bump inducing article in the merry month of March. [author_more] Why the anachronism? Simple: Freelancers deal with horrific clients and wacky assignments year-round. It doesn’t matter if it’s the end of October or the middle of May, a normal day at the office (aka, the kitchen table) can take a turn for the terrible in the blink of an eye. The least we can do, then, is share these fearsome exploits with the world. In them you may find a less worth learning, a surprising nugget of wisdom, or, at the very least, some needed entertainment. So…
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7 Surprising Ways to Scale Your Marketing Efforts in 2016

7 Surprising Ways to Scale Your Marketing Efforts in 2016

eCommerce
This article was originally published on Growth Everywhere. Did you know that there are only 7 Internet software/services with over 1 billion monthly active users (MAU)? Just take a look at this: If you’re looking for growth in your business, the right places to look are where your target audience is already hanging out. You probably won’t be able to advertise to people directly on MS Office or Windows, but you do have a shot at finding them on platforms such as Google Search, Facebook, and YouTube. [author_more] In this post, we’ll give you 7 surprising ways to scale your revenues using paid advertising this year. Some of them involve the channels above, some don’t. Remember, it’s about finding your right target audience. Ready? Let’s go! 1. YouTube Advertising I’ve been…
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Is the Traditional Freelancing Advice Antiquated?

eCommerce
The freelance industry has grown substantially over the years, and has picked up serious momentum recently as people have begun to realize the benefits of a freelance lifestyle. For those freelancers who want to start or grow their practice, many of them seek advice from other freelance professionals, books, online articles, and courses. These resources are great for learning some new skills or figuring out how to operate different parts of your business, especially when it comes to how much to charge, where to find clients, how to work with clients, and taxes — just to name a few. [author_more] However, there’s an entire body of knowledge around the business of freelancing that’s been around now for over a decade and has survived technology changes, social media, and an economic…
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Is This the Dawning of the Age of Interrobang‽

Is This the Dawning of the Age of Interrobang‽

eCommerce
[caption id="attachment_127282" align="alignleft" width="281"]You see, I've turned the moon into what I like to call a "Death Star".[/caption] The spoken word and text are like close siblings. They don’t see eye-to-eye on everything but are constantly borrowing stuff from each other. When we want to highlight a word or phrase in speech as noteworthy or questionable in some way, we might use ‘air quotes’ (don't pretend you've never done it). That’s a writing device that we’ve pinched for speech. But it works the other way too. Writers have invented – or, at least, tried to invent – new typographic elements to mimic what we are communicating with our speech. Let’s have a look at a few and what they can do for us. Oh sure, we need to more punctuation…
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The Always-Updated Guide to Social Media Logos

The Always-Updated Guide to Social Media Logos

eCommerce
Keeping up to date with the latest social media logos can be a challenge. And even once you’ve found the correct logos it can also take some time to understand the brand guidelines: How much spacing should be around the logo? What colors should I use? What size should be it be? etc, To help you save time, we put together this resource to keep you updated on the latest social media logos. Alongside the most recent logos for Facebook, Twitter, YouTube and more, we’ve also included the key guidelines for the usage of each logo as well. Let’s get started! Social Media Logos Below is a guide to the logos and brand guidelines for many of the most popular social media platforms out there. We’ll do our best to keep this post…
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