Are You Listening? The 20 Best Social Media Monitoring Tools

Are You Listening? The 20 Best Social Media Monitoring Tools

eCommerce
How do you know if your customers (and potential customers) are talking about you on social media? If they tagged your social media profile in their posts, you could check your notifications. If they didn’t, maybe you could search on each social media platform every time you want to find out. Sounds tedious? Here’s a better way: Use social media monitoring tools. There’s a great deal of wonderful social media tools out there. Among them are tools built specifically to help you pick out relevant conversations on social media — social media monitoring tools. Some of these tools allow you to monitor multiple social media profiles on the different social media platforms from a single place. There are even some that let you monitor social media trends and keywords. There’s…
Read More
Bringing Accessibility to Web Design

Bringing Accessibility to Web Design

Design
The internet, by its nature, is a place people of all walks of life can visit. The physical barriers that people with disabilities face are lessened online. Sadly, many people encounter a new barrier on the web: content not designed for accessibility. As a web designer or developer, you have the ability to fix these issues, increasing your audience and even improving search rankings. Often these problems have a simple fix and little effect on your design – if you’re willing to be creative. How Create an Accessible Website The guidelines to accessibility are extensive, but here are a few key suggestions. For whatever reason, it may be infeasible to include all the guidelines in your site design, and that’s okay. The goal isn’t to break the core functionality or…
Read More
7 Invaluable Marketing Skills That Help Teams Produce Consistently Great Content

7 Invaluable Marketing Skills That Help Teams Produce Consistently Great Content

eCommerce
In speaking with thousands of marketers and businesses over the past several years, we’ve learned that marketing has an incredible potential to impact people’s lives. In fact, the American Marketing Association defines marketing as: “The activity, set of institutions, skills, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.” I love that. We as marketers are benefiting society at large! But marketing skills and career growth don’t come easy in a field that moves at the speed of light. It seems like every week companies are demanding an evolved skill set out of their employees – giving rise to a new era of marketing roles such as the Full-Stack and T-Shaped Marketer. Brands that can successfully bring a variety…
Read More
What to Do When Your Website Ends Up in Google’s Omitted Results

What to Do When Your Website Ends Up in Google’s Omitted Results

eCommerce
Did you know that Google doesn’t show all your pages in the search results, even though they have the potential to rank high? Yeah, that’s right! Your page is eligible to rank high, but doesn’t get displayed in the searches.   These are called omitted results and, although they aren’t something to freak out about, they can sometimes become a little bit of a pain. If your website is listed in Google’s omitted results, almost nobody will ever see it. Fortunately, there are some things you can do in order to get it out of there.      What are omitted results? Omitted Results for Domains That Are Already Ranking Omitted Results for Domains That Are Not Already Ranking Why Does Google Omit Results from the Search? The Right Way…
Read More
Becoming a Confident and Respected Freelance Designer

Becoming a Confident and Respected Freelance Designer

Design
Recently, I attended a local WordCamp and heard a fascinating talk about the difference between being nice and too nice. Essentially, it was an honest discussion of valuing yourself and your time. The fact is that there are people out there who will look to use you as a doormat – if you let them. I think that’s something many of us have experienced in our freelance design careers. You give people an inch and they attempt to take a mile. This is especially so when you’re first starting out on your own. Some will see you as inexperienced and perhaps a bit naive. You may even see yourself as unworthy. But, in reality, we are worthy of being treated fairly. At the same time, it’s up to us to…
Read More
8 Useful Productivity Apps for Designers and Design Teams

8 Useful Productivity Apps for Designers and Design Teams

Design
You’re familiar with the pattern. You juggle deadlines, client and team meetings in a constant effort to stay organized. When the next project starts, you do it all over again. It’s akin to rolling a boulder up the hill – instead of trusting someone (or something) else to do it for you. We have compiled this list of top project management and team collaboration apps for you. Here, you can expect to find one that not only fits in with your workflow style but will likely improve it. Panic situations and missed deadlines can quickly become not so fond memories. You might choose to give several of them a trial. Or, you might find an exact solution to your specific needs the first time through. Either way, you’ll soon know…
Read More

Introducing 6 New Professional woman characters with 1100+ animations!

Uncategorized
While the condition of women is improving, we still have a long way to go. According to the World Economic Forum, we are still 217 years away from Gender Parity! We at Animaker, are on a mission to speed up the process. But how? It all starts with stories. Stories have the power to change the world. Stories create culture. This is why the stories which happened thousands of years ago are still inspiring people today. In Today’s world, storytelling has moved on from cave walls to Facebook walls. And with the dawn of technology, stories are created every second. A video is created every third minute from Animaker alone! We are literally taking part in shaping our culture. It’s a serious responsibility and the problem of women inequality is…
Read More
How to Create Engaging Short Videos for Social Media (Including 7 Excellent Examples)

How to Create Engaging Short Videos for Social Media (Including 7 Excellent Examples)

eCommerce
When was the last time you watched a video on social media? Videos are becoming increasingly popular on social media, especially on mobile. Over the past year, the time people spent watching Facebook Live every day has increased by four times and Instagram videos by 80 percent1Facebook, 2017. To create engaging social media videos, Facebook recommends creating videos as short as 15 seconds2Facebook, 2017. Sounds easier? But where do you start? In this guide, you’ll learn step-by-step how to create short social media videos — anything from a few seconds to a few minutes. We’ve also included many tools and examples to help you get started. How to create engaging social media videos Creating videos can be more challenging than writing a blog post or designing an image. But it…
Read More
How to Create an Online Marketplace using WordPress

How to Create an Online Marketplace using WordPress

Wordpress
Do you want to create an online markeplace using WordPress? Online marketplace websites allow your users to buy and sell items by setting up their own mini stores within your eCommerce website. In this article, we will show you how to easily create an online marketplace using WordPress. What Do You Need to Start an Online Marketplace using WordPress? First you need to make sure that you are using the right website platform, and since you’re reading this article, you’re in the right place. There are two types of WordPress available: WordPress.com vs WordPress.org. One is a limited blog hosting service while the other is known as the self-hosted WordPress which you’ve likely heard tons about. See the full comparison between WordPress.com vs WordPress.org. We recommend using WordPress.org because it…
Read More
Javascript and SEO – Everything You Need to Know about Crawling, Indexing & Ranking

Javascript and SEO – Everything You Need to Know about Crawling, Indexing & Ranking

eCommerce
The relationship between JavaScript and SEO started a long time ago and has been a highly debated topic in the virtual world, mostly in the SEO circles. Creating websites using JavaScript to feature content was a big hit back in the days. Many developers used this technique, with some lacking knowledge on whether search engines can parse and understand that content.   Along the way, Google changed its methodology and standpoint regarding JavaScript. Everybody started to doubt whether search engines, like Google, are able to crawl JavaScript. And that was the wrong question to ask. The better question to ask is can search engines parse and understand the content rendered by Javascript? In other words, can Google rank your website if it’s made in Java?     Before starting to answer…
Read More